In Uganda, a significant change is occurring as a result of the “Pay with MoMo” campaign, a digital payment initiative. This campaign, championed by MTN MoMo, is celebrating the partnership between customers and merchants, offering convenience and rewards.
Mobile Money, known as MoMo, has become a way of life for many Ugandans since its launch 14 years ago. MTN MoMo, a pioneer in digital payments, is working tirelessly to ensure that mobile money transactions are embraced across the nation.
The “Pay with MoMo” campaign focuses on recognizing and celebrating the efforts of merchants who have adopted MoMoPay in various regions of Uganda. These winners include Sarah Kirabo in the Central region, Hideout restaurant and sports Bar in Western Uganda, Café De Fort in Fort Portal, and Moses Loum in the North, who encouraged his family to go digital. In the East, entrepreneurs like Nelson Opio in Pallisa have embraced digitalization, and even students like Charles Kanyole in Kyambogo are advocating for the benefits of digital payments.
The campaign goes beyond just giving away rewards; it is about building connections and facilitating transformation. MTN MoMo teams not only interact with the community but also assist with merchant registrations on the ground, promoting digital empowerment and financial convenience. It’s not just about prizes; it’s about streamlining businesses, making transactions safer, and enhancing the financial experience.
As the “Pay with MoMo” campaign continues to travel through Uganda, it leaves a lasting impact on the business landscape. The numbers show remarkable growth in registrations, especially in the North. Upcoming visits to the Southwest and more Central locations promise more stories of transformation, businesses reaching new heights, and more individuals experiencing the convenience of digital payments.