KCB Bank Uganda has joined hands with the organizers of the annual Kyambogo Ultra Challenge Run to provide Ugandans with an opportunity to prepare for larger regional and global marathons. This partnership aims to support individuals who aspire to participate in renowned races such as The Comrades, Abbott World Major Marathon, Tusker Lite Major Marathon, and others.
Scheduled for Saturday, May 4, 2024, at Kyambogo University Cricket Oval, the Kyambogo Ultra Challenge Run offers participants a platform to assess their fitness levels ahead of major marathon events. Diana Komukama Ssempebwa, the Head of Marketing and Communications at KCB Bank, expressed appreciation for the enthusiastic participation of Ugandans in adopting proactive wellness practices, as demonstrated by the consistently high turnout at marathons.
Ssempebwa affirmed KCB Bank’s commitment to promoting a healthy lifestyle through sports, a dedication that aligns with their past support for various sports teams, groups, and individuals. By partnering with the Kyambogo Ultra Challenge Run, KCB Bank aims to encourage physical activity and overall well-being among the Ugandan population.
The Kyambogo Ultra Challenge Run serves as an inclusive event, welcoming participants of all fitness levels and backgrounds. It provides a supportive environment for individuals to engage in physical activity, set personal fitness goals, and foster a sense of community through shared experiences.
Participants in the Kyambogo Ultra Challenge Run can expect a well-organized event with designated routes, hydration stations, and medical support to ensure their safety and comfort throughout the race. Additionally, the event offers an opportunity for networking and socializing among fellow fitness enthusiasts and supporters.
According to Ssempebwa, as the headline sponsor of the Kyambogo Ultra Challenge Run, KCB Bank Uganda is reinforcing its commitment to promoting health and wellness initiatives within the Ugandan community.
He added that through strategic partnerships and active involvement in events like the Kyambogo Run, KCB Bank aims to inspire individuals to lead healthier lifestyles and pursue their fitness goals with confidence.